Friday, October 16, 2009

Delivering Value to Your Clients or Organizaton

Information professionals deliver value to their organization or risk becoming expendable.

I recently delivered a webinar program to members of the Association of Independent Information Professionals on how to deliver value added analysis. You can download the slide deck titled Adding Value to Your Research: Value Added Analysis to get the gist of the presentation.

Cyberspace is abuzz right now as specialized librarians debate the merits of renaming their professional organization. The current name is SLA: Special Libraries Association. The suggested name is Association of Strategic Knowledge Professionals.

The proposed name actually represents a mind shift from information management to something broader. Some info pros appear to object to this change. From my angle it represents an appropriate evolution in our profession. To demonstrate the value in what we do, we have to wrap value into the services and solutions we offer.

Value added analysis serves as one proven strategy for an evolving profession.

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